bbc.com

Next.js · 1 signal
http://bbc.com/

bbc.com scored 56/100 (Grade C · Readable). Fair — basic content is reachable, but key signals are missing.

6 checks need fixing
5 failed · 6 partial of 21 total

⚡ Quick Wins

Ranked by score impact
01Fail

robots.txt

+7 pts
Remove the wildcard `Disallow: /` — it blocks every crawler.

robots.txt blocks all crawlers.

02Fail

/llms.txt for AI crawlers

+7 pts
Publish /llms.txt with a site summary and links to key pages. This is the #1 signal for ChatGPT, Claude, and Perplexity.

No /llms.txt. AI assistants have no curated map of your site.

03Fail

Markdown content negotiation

+6 pts
Serve text/markdown when the client sends Accept: text/markdown, or expose /path/index.md.

No markdown variant detected. AI agents prefer markdown over HTML.

On-Page SEO

68/100
Page title
+2 pts if fixed
"BBC Home - Breaking News, World News, US News, Sports, Business, Innovation, Climate, Culture, Travel, Video & Audio" (116 chars)
Meta description
126 chars
Heading tags & hierarchy
+5 pts if fixed
H1:2 · H2:128 · H3:19 — fix heading structure.
Open Graph tags
Both OG and Twitter cards present.
Viewport meta
Mobile viewport defined.
Canonical URL
Canonical link present.
Semantic HTML landmarks
32 landmark element(s) detected.
Image alt text coverage
+4 pts if fixed
66/121 images have alt text.
Hreflang (language signals)
hreflang present.

Discoverability

50/100
robots.txt
+7 pts if fixed
robots.txt blocks all crawlers.
sitemap.xml
Sitemap detected at http://bbc.com/sitemap.xml.
Link header for discovery
+2 pts if fixed
No discovery-related HTTP Link header on this page.

Content

35/100
Markdown content negotiation
+6 pts if fixed
No markdown variant detected. AI agents prefer markdown over HTML.
/llms.txt for AI crawlers
+7 pts if fixed
No /llms.txt. AI assistants have no curated map of your site.
Content density
3789 words of readable content extracted.
Structured HTML (title, meta, JSON-LD, single H1)
+3 pts if fixed
title:✓ · desc:✓ · JSON-LD:1 · H1:2
JSON-LD structured data
+2 pts if fixed
1 JSON-LD block(s) on the page.

Bot Access

74/100
Content Signals in robots.txt
+3 pts if fixed
No Content-Signal directives — your AI usage policy is implicit.
Explicit AI bot rules
AI crawler rules detected in robots.txt.
robots.txt advertises Sitemap
Sitemap directive present in robots.txt.
Web Bot Auth key directory
+2 pts if fixed
No /.well-known/http-message-signatures-directory — you can't verify signed bots.
Scanned 2026-06-26 22:28 UTC
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